Robert Luo

Six ventures. Three exits.

I build ventures across sustainable materials, AI + hardware and pet health—creating practical solutions to real-world problems.

Robert spending time with dogs

About Me

I’ve built across industries, but my work has always started with a problem worth solving.

Robert Luo in a business portrait

I’m a founder who has started six ventures and had three exits. Together, my ventures have raised more than $10 million in funding, and I hold seven patents. My work has crossed materials science, consumer products, pet health, hardware and AI. I’ve taken ideas from early research through product development, partnerships and market launch.

My route into materials began when I saw milk being discarded at my uncle’s dairy farm. That observation became Mi Terro. Time with dogs has shaped my interest in better care for pets as they age. Each chapter has strengthened my belief that ambitious ideas need both technical depth and a clear reason for people to care.

Today I’m building Mi Terro’s next chapter in personal foot health, developing WoafMeow for pet care and helping hardware founders test real buyer demand through Playlovin. I also advise multiple venture-backed companies, bringing a founder’s perspective to product strategy and growth.

Explore the ventures
Robert demonstrating Mi Terro material
Robert at an innovation pitch event with a partner
Robert working with materials in a laboratory
Robert at an event with Arnold Schwarzenegger

Our partners

Unilever
AB InBev
Georgia-Pacific
Henkel
P&G
SPB Global
Google for Startups
100+ Accelerator
Plug and Play
Budweiser
Lipton

Media coverage

Forbes TechCrunch Business Insider
央视
Bloomberg
WIRED
Vogue

Awards & recognition

Forbes China 100 Outstanding Overseas Chinese
Eco-Business A-List Youth Honoree
APEC Voice of the Future Honoree
Forbes Under 30 Under Scholar
Entrepreneur Hall of Fame, USC Marshall School of Business
All America Chinese Youth Federation — Top 30 Under 30
Top Ten Outstanding Chinese American Youth Awards
GreenBiz 30U30
Top 100 Asian American Emerging Leaders, theboadiQ
Hulun U30
Fintech Category Winner, HKSTP EPIC 2024
Health Prevention Product of the Year, Pet Innovation Award
Startup World Cup Chicago Regional Champion
Techstyle for Social Good Agritech Food Winner, Mills Fabrica
Innovation Award, City I&T Challenge by HKSTP
Food Waste Category Winner, Food Tech Challengers
ORIGIN Innovation Awards 2021 — GreenTech & Sustainable Tech Startup Winner
Extreme Tech Challenge 2022 — Advanced Materials Category Winner
World Food Forum Startup Innovation Awards, powered by XTC — Winner
Fast Company World Changing Ideas
TIME America’s Top Greentech 2024
KPMG Private Enterprise Tech Innovator 2024 U.S. Winner
HKSTP Elevator Pitch Innovation Competition — Smart Category Winner and Champion

Let’s have a chat.

Let’s talk about a new venture, collaboration or investment.

Book a Meeting ↗